ExactTarget

AMPScript Language Module For TextWrangler

I’ve created a language module for TextWrangler/BBedit which has been made available for public download on Github. Currently, it will highlight all AMPScript functions and reserved words. Future upgrades look to add complete function Intellisense and function documentation. Download it here! In case you don’t have TextWrangler you can download it here. And, for reference, check out AMPScript.

Using the Lookup Function In AMPScript

I would like to start by saying that AMPScript is a very powerful tool to use when creating dynamic emails within ExactTarget. It is well documented and has a diverse range of functionality to do the very simplest tasks to the most complex. One of the most common uses is to access data within Data Extensions for creating dynamic content…

Using The Lookup Function In Server-side Javascript

When using dynamic content within emails on the ExactTarget platform it is often useful to pull data from Data Extensions in order to populate content. Since the Retrieve function is not available within emails, therefore, developers are forced to use the Lookup function. At first glance, the ExactTarget wiki sample code (found here) is a little misleading in that it…

ExactTarget SOAP API Wrapper

Although having the ability to wrap the entire SOAP API would be nice I found it nearly impossible. However, I’ve made a simplified version that allows one to act on ExactTarget objects. It allows for Create, Update, Delete, Retrieve, and Upsert of an object. Again, it is simple but it will save in writing a few lines of code. And,…