ExactTarget

Evaluating AMPScript in a Triggered Send

ExactTarget has a very robust Triggered Send functionality available to its users. It allows users to simply trigger a static email, pass in dynamic fields to the email, or pass in the entire HTML content block. Taking things further some users wish to send in the entire HTML content block with ExactTargets dynamic scripting included. Now, this poses an immediate…

Creating A User-Initiated Send in ExactTarget via the SOAP API in PHP

The following example shows how to create a User-Initiated Send Definition in your ExactTarget account using the SOAP API and PHP. More specifically it shows how to create a send definition with a Data Extension as opposed to List. Additional options are available for exclusion lists, but I didn’t use them in this code sample. $wsdl = ‘https://webservice.exacttarget.com/etframework.wsdl’; /* Create…

Delete Subscriber From List in ExactTarget

$wsdl = ‘https://webservice.s6.exacttarget.com/etframework.wsdl’; $client = new ExactTargetSoapClient($wsdl, array(‘trace’ => 1)); $client->username = ‘username’; $client->password = ‘password’; $sub = new ExactTarget_Subscriber(); $sub->EmailAddress = ‘bill@msn.com’; $subList = new ExactTarget_SubscriberList(); $subList->ID = 11902; $subList->Status = ExactTarget_SubscriberStatus::Active; $subList->Action = “delete”; $sub->Lists = array($subList); $object = new SoapVar($sub, SOAP_ENC_OBJECT, ‘Subscriber’, “http://exacttarget.com/wsdl/partnerAPI”); $request = new ExactTarget_UpdateRequest(); $request->Options = NULL; $request->Objects = array($object); $results = $client->Update($request);

Email ROI Calculator

Emails Sent Deliverability Rate Emails Delivered Open Rate Opens Click Through Rate Clicks Conversion Rate Conversions Conversion Value Revenue

Before You Choose ExactTarget (now a lesson in AES encryption)

Apparently, I’ve upset some people with this post so now it has become a lesson on AES encryption. AES is a one-way encryption meaning that whatever was in the content of my post is now hidden unless you would like to take (approximately) eternity to break the algorithm. AES is one of the strongest encryptions and is used by the military and the government to keep their documents secure.